Everything your business needs to look credible, operate smoothly, and get found by the right people.
The Full brand package
Most businesses build in pieces: a logo from one person, a website from another, a CRM they half-configured two years ago. The Full Brand Package replaces that approach with a complete system built from strategy outward. Every element connects so your brand, your website, your client experience, and your visibility in search and AI all reinforce the same thing.
WHAT'S INCLUDED
Brand strategy: positioning, messaging, and ideal client definition
Brand identity design: logo suite, color palette, and typography system
Squarespace website design: custom, conversion-focused, and manageable after launch
HoneyBook CRM setup: intake, contracts, invoices, and automated workflows built to match your process
Social media templates: on-brand and ready to use
SEO foundation: page titles, meta descriptions, and structured data
AI Engine Optimization (AIEO): structured so your business appears in AI-generated recommendations on ChatGPT, Claude, Perplexity, and Google AI Overviews
HOW I WORK
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Brand Strategy
For businesses that need direction before visuals. This is the work that defines positioning, sharpens messaging, and builds the strategic foundation everything else is built on. SEO and AI visibility start here. Best for: businesses that feel misaligned, too broad, or unclear about how they should be positioned.
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Brand Design
A visual identity designed to reflect the quality of your work and the kind of clients you want to attract. Not decoration: perception, shaped intentionally. Includes social media templates and branded document templates ready to use from day one. Best for: businesses with good work and a weak visual presence, or an outdated brand that no longer matches where they are headed.
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Website Design
Websites designed to communicate value clearly, guide the right people forward, and support the larger perception of the brand. Includes SEO foundation and AI Engine Optimization (AIEO) so your business gets found in search and in AI-generated recommendations on ChatGPT, Perplexity, and Google. Best for: businesses that have outgrown their current site, are not converting well, or need a more elevated online presence.
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Templates
Every brand package includes a set of done-for-you templates so you can show up consistently without starting from scratch every time. Social media graphics, HoneyBook client workflows, branded documents, and presentation assets, all built to match your identity and ready to use from day one. Best for: businesses that want to look polished and on-brand across every touchpoint without the time it usually takes to get there.
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AI Visibility (AIEO)
Your buyers are asking ChatGPT, Perplexity, and Google AI who to hire. If your business is not structured to appear in those answers, you are invisible to them regardless of how strong your work is. AIEO, AI Engine Optimization, is the practice of making sure you show up on the shortlist when it matters. Best for: businesses that want to be found by the next generation of buyers, not just the ones who already know to search for them.
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Tailored Digital Solutions
For businesses that need more functionality, more intentional workflows, or a digital experience built around how they actually operate. Includes HoneyBook CRM setup with branded templates for client intake, contracts, invoices, and automated workflows. Best for: businesses that need something more specific, more functional, or more customized than a typical website provides.
questions about the full design package
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A complete package covers brand strategy, brand identity design, Squarespace website design, HoneyBook CRM setup, social media templates, SEO foundation, and AI visibility optimization so your business gets found on platforms like ChatGPT and Google AI Overviews. Every element is designed to work together so your business looks and operates at the level you want to be hired at.
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Most full brand packages are completed within one to two weeks from project start, depending on scope and how quickly feedback comes back on your end. You will know the timeline before we begin.
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Yes. The Brandess is based in the Greater Nashville area and works with service businesses nationwide. All projects are managed remotely with no loss in quality or communication.
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Squarespace, by design. As a Squarespace Circle member with 25 years of experience, the platform allows for a fully custom, high-end result that you can manage independently after launch without needing a developer on call.
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HoneyBook is a CRM and client management platform built for service businesses. It handles inquiries, contracts, invoices, and automated workflows in one place. As a certified HoneyBook professional, I set it up to match your brand and your process so you stop losing clients to a disorganized intake experience. Most service-based clients see an immediate difference once it is in place.
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AIEO stands for AI Engine Optimization. It is the practice of making sure your business gets recommended by AI platforms like ChatGPT, Claude, Perplexity, and Google AI Overviews when buyers ask who to hire. As more people skip Google and ask AI directly, appearing on those shortlists matters as much as traditional search rankings. AIEO is included in all full brand packages and is also available as a standalone AI Visibility Audit.
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Pricing depends on scope. The Services Picker on this page lets you select what you need and see an estimated total before we connect. Final pricing is confirmed after a discovery call. Pricing can range from $7000 and up with flexible payment plans and discounts for upfront payment.
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Not much. A general sense of who you serve and what makes your business different is a helpful starting point. Everything else comes out through the guided intake process I use with every client. You do not need to have it all figured out before reaching out.
See My Work
I don’t just talk about shaping perception—I build it. Below is a curated look at how I’ve partnered with businesses across different industries to solve their unique challenges. Explore a few recent projects to see what happens when sharp strategy meets high-end design.
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Brandi Lynn Photography
Brand Strategy, Website Design, Copywriting, HoneyBook Setup
### Industry
Photography
### Overview
We took Brandi's soft, emotive photography style and built a brand identity to match—clean, timeless, and quietly powerful (kind of like her work). No fluff, just real beauty and great UX.
### Results
35% increase in premium inquiries and a website that finally reflects the true value of her talent.
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Brave Maggie Designs
Brand Strategy, Website Design, Copywriting, HoneyBook Setup
### Industry
Interior Design
### Overview
We took Brave Maggie’s handcrafted charm and gave it a bold digital glow-up. From artisan window treatments to one-of-a-kind home accents, every pixel of this site is designed to feel personal, polished, and not even remotely mass-produced.
### Results
A fresh online presence that finally reflects the creative magic behind every stitch. More dream clients, more custom inquiries, and a website that’s as beautifully layered as her designs.
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Almoney Educational Consulting
Brand Strategy & Identity, Logo Design, Visual System, Messaging, Social Media, Copywriting
### Industry
Education Consulting
### Overview
We took the stress out of college planning (for parents and pixels) by designing a brand that feels as steady and smart as the woman behind it. A little serif, a little script, and a whole lot of earned trust.
### Results
Now rocking a brand that says “high-achieving, but approachable,” Almoney is confidently attracting aligned, high-trust families nationwide.
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IM Artistry
Brand Strategy & Identity, Website Design, and HoneyBook setup, Copywriting
### Industry
Luxury Bridal Beauty
### OverviewThis Seattle-based bridal beauty team needed a brand that felt as luxe and intentional as the work they do. We translated their in-person white-glove experience into an editorial-style online presence that feels warm, elevated, and entirely custom.
### Results
A refined brand and website that instantly communicates expertise, leading to increased inquiries from high-end clients and a more aligned, premium clientele.
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Valet Energy
Brand Identity, Print Collateral, Website Design, HoneyBook Setup, Slide Deck
### Industry
Construction Design Services
### Overview
Lighting isn’t just functional—it’s an experience. We created a brand for Valet Energy that reflects their luxury service with subtle sophistication and quiet confidence.
### Results
A cohesive identity that elevates them in a competitive field and earns trust from high-end hospitality clients.
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Mayes Wine Crush
Brand Strategy & Identity, Website Design, HoneyBook Setup, Brand Styled Shoot Creative Direction
### Industry
Hospitality
### Overview
We poured Gina’s love of wine into a brand and styled shoot that’s equal parts vibrant and moody—just like her tastings. Custom florals, on-brand vibes, and wine storytelling? Cheers to that.
### ResultsA stand-out site and gorgeous content that make selling wine and sharing her story effortless (and photogenic).
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Marissa Graff
Brand Strategy & Identity, Website Design, Copywriting, HoneyBook Setup
### Industry
Writing, Editing, Coaching
### Overview
We helped this sought-after book editor translate her quiet authority and kindness into a brand that feels like a deep exhale. Smart, streamlined, and perfectly punctuated.
### Results
Uptick in qualified inquiries and a clientflow that lets her spend less time explaining, more time editing.
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Collective Haus
Brand Strategy & Identity, Website Design, HoneyBook Setup
### Industry
Interior Design
### Overview
Developed a clean, editorial-inspired brand identity and website for an interior design firm, reflecting their curated, high-touch approach to modern living spaces.
### Results
Increased inquiries by 40% and elevated perceived value with a more cohesive, polished presence.
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Christien Anthony
Brand Identity, Website Design, Copywriting, HoneyBook Setup
### Industry
Event Entertainment
### Overview
This powerhouse event band needed a brand that matched their stage presence—bold, luxe, and unforgettable. We built a high-energy digital identity that commands attention and books gigs, complete with sleek visuals and messaging that hits all the right notes.
### Results
An elevated brand and site experience that attracts premium event planners and communicates their A-list energy before the first note is played.
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Bazos Law Firm
Website Design & Custom Development
### Industry
Law
### Overview
In collaboration with attorney Erin Bazos (who brought the creative vision), we rebranded this law firm to feel fresh, credible, and future-facing—while keeping the trust-building gravitas law demands. From color and typography to custom-coded layouts, every pixel was designed to feel authoritative without the cold, corporate vibe.
### Results
A clean, modern website with custom functionality and a bold brand presence that sets the firm apart in a sea of templated legal sites. Confident. Clear. Client-ready.

